Play For Future

PLAY FOR FUTURE Recycled Materials

Today's society has become acutely sensitive to all that relates to protecting the environment and safeguarding the earth's resources and numerous companies and institutions are in the process of revising their policies and regulations.

Since we have always believed that play is an intrinsic part of growing up and a vital contribution to the healthy formation of the adults of tomorrow, we have decided to act by promoting and launching products on the market which are 100% sustainable.

Not just toys and games. The PLAY FOR FUTURE products are a tangible sign of Clementoni's commitment in this sense because our company wants to help shape the new generations and serve as the ambassador of an important message: respect for nature.

A heart-shaped leaf will be visible on all products from the ranges made from completely recycled materials. The very same leaf will be used to drive home a series of positive messages addressed to parents and to be shared with their children. We will be launching fun challenges for kids inside the packs, on social media and the internet to get them to see ordinary routine as an opportunity for actions that are respectful of the world we live in.


Cherish our precious resources

Do not waste! Save our natural resources. We know that the running tap looks like a mini waterfall, but please remember to turn the tap off while you are cleaning your teeth!


Make friends with nature

Take care of nature! Plant new trees and do some gardening, if you can. Remember that even the smallest balcony or a little patio can be turned into your own stately grounds.


Breathe new life into materials destined to become waste.

Old objects live for ever! Breathe new life into your things by repurposing them. Use your imagination or throw them into the right bin.


To take care of nature with simple gestures

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